Anacortes High School Web Design Business Plan
Executive Summary
Anacortes High School Web Design aims to use web site development technology such as DotNetNuke to bring forth the most cost-effective way to infuse technology into small business development in Anacortes. By providing the necessary skills of refurbishing computers, using online web development software, creating a wide range of online sales web sites, including auction sites such as eBay, Anacortes High School Web Design believes that it will stimulate education and further IT access. In turn this will create a market for new economic opportunities for the people of Anacortes. Today technology is one of the most vital sources for growth in maintaining and building economic well-being in rural communities.
Target Group
Individuals within local communities who want to expand their businesses and develop an online presence on the Internet. Students, teachers, administrators, and local entrepreneurs who are willing to learn an online skill set and hopefully even pass the information on to others.
Program Goals and Objectives
- Provide skills to people through computer literacy and online orientation,
- Use the internet in order to expand small, local businesses,
- Increase family incomes through profit yielding online sales websites, and
- Stimulate the growth of new markets.
Benefits to Individuals
Computer Skills enhance personal development. Learning to use the Internet helps people acquire new computer skills. It helps employees acquire computer-related skills that they can apply to finding jobs, careers, and opening their own businesses. Education is very important. Learning how to build and operate a website is no exception when it comes to this.
Benefits to Community: Developing an Internet Business Presence
Millions of people are still enter the online world each year, and many of those people come to the Internet with dreams of making their financial dreams come true.
However, building a website to sell products and services is not the easiest venture to start up. A lot of specific knowledge or money will be required to be successful for most people.
People discover that they must acquire skills - or pay someone who already possesses those skills - in the following areas:
- graphic design,
- copywriting
- HTML design
- SQL|PHP programming
- marketing research, and
- promotions.
When this is understood, many people throw their hands up in frustration and walk away from their entrepreneurial desires.
The good news is that Anacortes High School Web Design will create a new learning and web development cycle.
Management Team
The key members of the team include those learning how to use multiple web development tools, including our own Wild Tech online web development site to expand their web development business. From this learning they will take the information and skills learned and teach it to other small business owners. From this process, the students become the teachers and the cycle continues.
Breakeven Analysis (Per Semester)
Key Variables
| Web Development Services |
|
| 2 web development projects per semester |
$160
|
| Other costs per semester |
80
|
| 2-4 Classes and Trainings per semester |
|
| Cost to buy each raw computer (x10 per class) |
10
|
| Cost for operating system licenses (x10 per class) |
5
|
| Cost for Application Software (x10 per class) |
5
|
| Cost of Advertising |
500
|
| Total Variables |
$760
|
Key Revenues
| Projects |
|
| Web Dev Projects completed per semester 2 |
$2000
|
| Classes and Trainings |
|
| 2 Intro to Comp Classes per sem (@ 10 participants) |
2500
|
| 2 Web Dev Training Classes per sem (@ 10 participants) |
2500
|
| Other (consultations) |
100
|
| Total Revenue |
$7100
|
Cost of Goods Sold
| Average cost of Web Dev per semester |
$240
|
| Average cost of advertising per semester |
500
|
| Average cost of equipment per semester |
200
|
| Average cost of application software per semester |
200
|
| Total Cost of Goods Sold |
$1140
|
Total Gross Margin per Semester $5960